{"id":739789,"date":"2013-02-27T19:17:19","date_gmt":"2013-02-28T00:17:19","guid":{"rendered":"http:\/\/gigaom.com\/?p=615219"},"modified":"2013-02-27T19:17:19","modified_gmt":"2013-02-28T00:17:19","slug":"right-or-wrong-yahoo-is-the-talk-of-the-town","status":"publish","type":"post","link":"https:\/\/mereja.com\/index\/739789","title":{"rendered":"Right or wrong, Yahoo is the talk of the town"},"content":{"rendered":"<p>Marissa Mayer is not shy about making changes to make sure Yahoo gets its groove back. I am in the &#8220;not buying it&#8221; camp because I don&#8217;t think it is easy for tech companies, especially ones like Yahoo <a href=\"http:\/\/gigaom.com\/2012\/09\/26\/yahoo-rotten-to-core-i-think-so\/\">that have been eaten from<\/a> inside by a systematic rot. Still, she like the Greek god Sisyphus, she is trying to push the rock up the hill. <\/p> <p>Her moves, including buying new talent, are one way to graft new cells into the old cancerous host. And recently she put a kibosh on the company&#8217;s work-from-home policies and expects people to come to office nearest to them. The move has come under a lot of criticism. Many who have <a href=\"http:\/\/www.slate.com\/articles\/technology\/technology\/2013\/02\/yahoo_working_at_home_marissa_mayer_has_made_a_terrible_mistake_working.html\">never<\/a> managed folks who work remotely have been quick to criticize Mayer&#8217;s decision. Our own Mathew Ingram too isn&#8217;t <a href=\"http:\/\/gigaom.com\/2013\/02\/25\/why-marissa-mayers-ban-on-remote-working-at-yahoo-could-backfire-badly\/\">a fan of her decisions<\/a>. <\/p> <p>Now, I am a big, big fan of remote work. Remember, it has been something I have been talking about since 2004 and even started a blog dedicated to this cultural shift. GigaOM itself was a remote worker powered startup. So I totally understand the benefits and shortcomings of remote work. <\/p> <p>Still, I can understand why she is making such a move. She is trying to revitalize the company culture and it means bringing back the folks into the Yahoo offices. I don&#8217;t know if that will be enough to save the company from its actual fate, but in her attempts for cultural overhaul, it is a gamble worth taking.<\/p> <p>Also there is an upside of all this hand wringing &#8212; people are talking about Yahoo. When was the last time did you have people even talking about Yahoo other than the constant changes in the executive suite? <\/p> <br \/> <img data-recalc-dims=\"1\" alt=\"\" border=\"0\" src=\"https:\/\/i0.wp.com\/stats.wordpress.com\/b.gif?resize=1%2C1\" width=\"1\" height=\"1\" \/><p><a href=\"http:\/\/pubads.g.doubleclick.net\/gampad\/jump?iu=\/1008864\/GigaOM_RSS_300x250&#038;sz=300x250&%23038;c=677606\"><img src=\"http:\/\/pubads.g.doubleclick.net\/gampad\/ad?iu=\/1008864\/GigaOM_RSS_300x250&#038;sz=300x250&%23038;c=677606\" \/><\/a><\/p><p><strong>Related research and analysis from GigaOM Pro:<\/strong><br \/>Subscriber content. <a href=\"http:\/\/pro.gigaom.com\/?utm_source=tech&utm_medium=editorial&utm_campaign=auto3&utm_term=615219+right-or-wrong-yahoo-is-the-talk-of-the-town&utm_content=om\">Sign up for a free trial<\/a>.<\/p><ul><li><a href=\"http:\/\/pro.gigaom.com\/2012\/10\/the-state-of-cross-platform-measurement-across-tv-online-and-social\/?utm_source=tech&utm_medium=editorial&utm_campaign=auto3&utm_term=615219+right-or-wrong-yahoo-is-the-talk-of-the-town&utm_content=om\">The state of cross-platform media measurement<\/a><\/li><li><a href=\"http:\/\/pro.gigaom.com\/2012\/10\/social-third-quarter-2012-analysis-and-outlook\/?utm_source=tech&utm_medium=editorial&utm_campaign=auto3&utm_term=615219+right-or-wrong-yahoo-is-the-talk-of-the-town&utm_content=om\">Social third-quarter 2012: analysis and outlook<\/a><\/li><li><a href=\"http:\/\/pro.gigaom.com\/2012\/05\/the-discovery-democracy-how-social-discovery-is-transforming-entertainment\/?utm_source=tech&utm_medium=editorial&utm_campaign=auto3&utm_term=615219+right-or-wrong-yahoo-is-the-talk-of-the-town&utm_content=om\">How social discovery is transforming entertainment<\/a><\/li><\/ul><img data-recalc-dims=\"1\" width=\"1\" height=\"1\" src=\"https:\/\/i0.wp.com\/gigaom.feedsportal.com\/c\/34996\/f\/646446\/s\/2908e1f7\/mf.gif?resize=1%2C1\" border='0'\/><div class='mf-viral'><table border='0'><tr><td valign='middle'><a href=\"http:\/\/share.feedsportal.com\/viral\/sendEmail.cfm?lang=en&title=Right+or+wrong%2C+Yahoo+is+the+talk+of+the+town&link=http%3A%2F%2Fgigaom.com%2F2013%2F02%2F27%2Fright-or-wrong-yahoo-is-the-talk-of-the-town%2F\" ><img data-recalc-dims=\"1\" src=\"https:\/\/i0.wp.com\/res3.feedsportal.com\/images\/emailthis2.gif?w=780\" border=\"0\" \/><\/a><\/td><td valign='middle'><a href=\"http:\/\/res.feedsportal.com\/viral\/bookmark.cfm?title=Right+or+wrong%2C+Yahoo+is+the+talk+of+the+town&link=http%3A%2F%2Fgigaom.com%2F2013%2F02%2F27%2Fright-or-wrong-yahoo-is-the-talk-of-the-town%2F\" ><img data-recalc-dims=\"1\" src=\"https:\/\/i0.wp.com\/res3.feedsportal.com\/images\/bookmark.gif?w=780\" border=\"0\" \/><\/a><\/td><\/tr><\/table><\/div><br\/><br\/><a href=\"http:\/\/da.feedsportal.com\/r\/159490345712\/u\/49\/f\/646446\/c\/34996\/s\/2908e1f7\/a2.htm\"><img src=\"http:\/\/da.feedsportal.com\/r\/159490345712\/u\/49\/f\/646446\/c\/34996\/s\/2908e1f7\/a2.img\" border=\"0\"\/><\/a><img width=\"1\" height=\"1\" src=\"http:\/\/pi.feedsportal.com\/r\/159490345712\/u\/49\/f\/646446\/c\/34996\/s\/2908e1f7\/a2t.img\" border=\"0\"\/><div class=\"feedflare\">\n<a href=\"http:\/\/feeds.feedburner.com\/~ff\/OmMalik?a=CNw_3wfLhSg:OU7E5OIfhw4:yIl2AUoC8zA\"><img src=\"http:\/\/feeds.feedburner.com\/~ff\/OmMalik?d=yIl2AUoC8zA\" border=\"0\"><\/img><\/a>\n<\/div><img src=\"http:\/\/feeds.feedburner.com\/~r\/OmMalik\/~4\/CNw_3wfLhSg\" height=\"1\" width=\"1\"\/>","protected":false},"excerpt":{"rendered":"<p>Marissa Mayer is not shy about making changes to make sure Yahoo gets its groove back. I am in the &#8220;not buying it&#8221; camp because I don&#8217;t think it is easy for tech companies, especially ones like Yahoo that have been eaten from inside by a systematic rot. Still, she like the Greek god Sisyphus, [&hellip;]<\/p>\n","protected":false},"author":288,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"advanced_seo_description":"","jetpack_seo_html_title":"","jetpack_seo_noindex":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[4821],"tags":[],"class_list":["post-739789","post","type-post","status-publish","format-standard","hentry","category-news"],"jetpack_featured_media_url":"","jetpack_shortlink":"https:\/\/wp.me\/p9NivD-36s5","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/mereja.com\/index\/wp-json\/wp\/v2\/posts\/739789","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mereja.com\/index\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mereja.com\/index\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mereja.com\/index\/wp-json\/wp\/v2\/users\/288"}],"replies":[{"embeddable":true,"href":"https:\/\/mereja.com\/index\/wp-json\/wp\/v2\/comments?post=739789"}],"version-history":[{"count":0,"href":"https:\/\/mereja.com\/index\/wp-json\/wp\/v2\/posts\/739789\/revisions"}],"wp:attachment":[{"href":"https:\/\/mereja.com\/index\/wp-json\/wp\/v2\/media?parent=739789"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mereja.com\/index\/wp-json\/wp\/v2\/categories?post=739789"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mereja.com\/index\/wp-json\/wp\/v2\/tags?post=739789"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}