{"id":737948,"date":"2013-02-13T14:29:48","date_gmt":"2013-02-13T19:29:48","guid":{"rendered":"http:\/\/www.webpronews.com\/?p=216632"},"modified":"2013-02-13T14:29:48","modified_gmt":"2013-02-13T19:29:48","slug":"google-adds-search-funnel-columns-in-adwords-tabs","status":"publish","type":"post","link":"https:\/\/mereja.com\/index\/737948","title":{"rendered":"Google Adds Search Funnel Columns In AdWords Tabs"},"content":{"rendered":"<p>Google announced the launch of new Search Funnels columns in AdWords so advertisers can add them to their campaigns, ad groups, keywords and ad tabs. <\/p>\n<p>&#8220;Search Funnels show you how users search for products before converting, allowing you to make better informed decisions in AdWords. Now, we&#8217;re making it easier than ever to incorporate Search Funnels data into your everyday optimizations,&#8221; Google AdWords product manager Dan Friedman <a href=\"http:\/\/adwords.blogspot.com\/2013\/02\/optimizing-for-conversions-made-easy.html\">says<\/a>. <\/p>\n<p>&#8220;If you\u2019ve enabled conversion tracking, you\u2019ll be able to see a new section within the column customizer for Search Funnels,&#8221; he explains. &#8220;This section will allow you to add columns for many common Search Funnels metrics, such as assist clicks, click assisted conversions, and assist impressions.&#8221;<\/p>\n<p><center><img data-recalc-dims=\"1\" src=\"https:\/\/i0.wp.com\/cdn.ientry.com\/sites\/webpronews\/pictures\/customize-columns.jpg?w=780\" alt=\"\" \/><\/center><\/p>\n<p>The feature is rolling out over the course of the next couple days. <\/p>\n<div class=\"feedflare\">\n<a href=\"http:\/\/feeds.feedburner.com\/~ff\/webpronews\/all?a=OKJp7lqg378:c4lzU8v7e0g:yIl2AUoC8zA\"><img src=\"http:\/\/feeds.feedburner.com\/~ff\/webpronews\/all?d=yIl2AUoC8zA\" border=\"0\"><\/img><\/a> <a href=\"http:\/\/feeds.feedburner.com\/~ff\/webpronews\/all?a=OKJp7lqg378:c4lzU8v7e0g:wF9xT3WuBAs\"><img src=\"http:\/\/feeds.feedburner.com\/~ff\/webpronews\/all?i=OKJp7lqg378:c4lzU8v7e0g:wF9xT3WuBAs\" border=\"0\"><\/img><\/a> <a href=\"http:\/\/feeds.feedburner.com\/~ff\/webpronews\/all?a=OKJp7lqg378:c4lzU8v7e0g:7Q72WNTAKBA\"><img src=\"http:\/\/feeds.feedburner.com\/~ff\/webpronews\/all?d=7Q72WNTAKBA\" border=\"0\"><\/img><\/a> <a href=\"http:\/\/feeds.feedburner.com\/~ff\/webpronews\/all?a=OKJp7lqg378:c4lzU8v7e0g:V_sGLiPBpWU\"><img src=\"http:\/\/feeds.feedburner.com\/~ff\/webpronews\/all?i=OKJp7lqg378:c4lzU8v7e0g:V_sGLiPBpWU\" border=\"0\"><\/img><\/a> <a href=\"http:\/\/feeds.feedburner.com\/~ff\/webpronews\/all?a=OKJp7lqg378:c4lzU8v7e0g:qj6IDK7rITs\"><img src=\"http:\/\/feeds.feedburner.com\/~ff\/webpronews\/all?d=qj6IDK7rITs\" border=\"0\"><\/img><\/a> <a href=\"http:\/\/feeds.feedburner.com\/~ff\/webpronews\/all?a=OKJp7lqg378:c4lzU8v7e0g:mfZ73u_VV2s\"><img src=\"http:\/\/feeds.feedburner.com\/~ff\/webpronews\/all?i=OKJp7lqg378:c4lzU8v7e0g:mfZ73u_VV2s\" border=\"0\"><\/img><\/a>\n<\/div><img src=\"http:\/\/feeds.feedburner.com\/~r\/webpronews\/all\/~4\/OKJp7lqg378\" height=\"1\" width=\"1\"\/>","protected":false},"excerpt":{"rendered":"<p>Google announced the launch of new Search Funnels columns in AdWords so advertisers can add them to their campaigns, ad groups, keywords and ad tabs. &#8220;Search Funnels show you how users search for products before converting, allowing you to make better informed decisions in AdWords. Now, we&#8217;re making it easier than ever to incorporate Search [&hellip;]<\/p>\n","protected":false},"author":288,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"advanced_seo_description":"","jetpack_seo_html_title":"","jetpack_seo_noindex":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[4821],"tags":[],"class_list":["post-737948","post","type-post","status-publish","format-standard","hentry","category-news"],"jetpack_featured_media_url":"","jetpack_shortlink":"https:\/\/wp.me\/p9NivD-35Yo","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/mereja.com\/index\/wp-json\/wp\/v2\/posts\/737948","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mereja.com\/index\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mereja.com\/index\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mereja.com\/index\/wp-json\/wp\/v2\/users\/288"}],"replies":[{"embeddable":true,"href":"https:\/\/mereja.com\/index\/wp-json\/wp\/v2\/comments?post=737948"}],"version-history":[{"count":0,"href":"https:\/\/mereja.com\/index\/wp-json\/wp\/v2\/posts\/737948\/revisions"}],"wp:attachment":[{"href":"https:\/\/mereja.com\/index\/wp-json\/wp\/v2\/media?parent=737948"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mereja.com\/index\/wp-json\/wp\/v2\/categories?post=737948"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mereja.com\/index\/wp-json\/wp\/v2\/tags?post=737948"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}