{"id":737162,"date":"2013-02-04T13:50:35","date_gmt":"2013-02-04T18:50:35","guid":{"rendered":"http:\/\/betanews.com\/?p=128147"},"modified":"2013-02-04T13:50:35","modified_gmt":"2013-02-04T18:50:35","slug":"show-your-love-for-bing-by-breaking-up-with-google","status":"publish","type":"post","link":"https:\/\/mereja.com\/index\/737162","title":{"rendered":"Show your love for Bing by breaking up with Google"},"content":{"rendered":"<p><img data-recalc-dims=\"1\" src=\"https:\/\/i0.wp.com\/betanews.com\/wp-content\/uploads\/2013\/02\/cupid-broken-heart-509x600.jpg?resize=300%2C353\" alt=\"\" title=\"cupid broken heart\" width=\"300\" height=\"353\" class=\"alignright size-large wp-image-128157\" \/>For Valentine's Day, Microsoft shoots Cupid's arrow elsewhere. Rather than promote the relationship you have, the company cajoles you to seek new love. The marketing campaign deliciously delights. C`mon, who promotes breakups for V Day?<\/p>\n<p>\"This year Bing is challenging people to reconsider their search habit and break up with Google\", Microsoft suggests in a <a href=\"http:\/\/www.microsoft.com\/en-us\/news\/Press\/2013\/Feb13\/02-04VDayPR.aspx\" >statement<\/a>. \"You wouldn\u2019t keep dating someone who isn\u2019t trustworthy, so why use a search engine known for serving its interests over your own? In fact, a whopping 85 percent of people report that trustworthiness is the most important trait in a mate, beating out good in bed, sense of humor and wealth\".<\/p>\n<p>Trust is important, but I'm not <i>married<\/i> to Google. Given how much <a href=\"http:\/\/betanews.com\/2012\/12\/13\/bing-is-the-place-to-find-amateur-porn\/\" >easier searching for amateur porn<\/a> is on Bing than Google, surely good in bed might matter <i>more<\/i> to many would-be switchers. <\/p>\n<p>The promotion is an extension of the <a href=\"http:\/\/betanews.com\/2012\/09\/06\/bing-it-on-is-a-real-turn-off\/\" >misguided \"Bing It On\" campaign<\/a> launched in September. Microsoft lets people compare Bing and Google searches, while making some misstatements about its rival's search practices -- carried forward in the new lovelorn campaign.<\/p>\n<p>For example, \"Not all is fair in love and search\", Microsoft claims. \"Whether you\u2019re searching for a cuddly teddy bear or a diamond bracelet for your sweetheart, Google Shopping displays ads only from merchants that pay for ranking. Bing offers honest results so you get the best deals from across the Web\". But <a href=\"http:\/\/techcrunch.com\/2012\/11\/28\/who-is-scroogling-who-bings-shopping-results-arent-all-that-clean-either\/\" >Bing Shopping isn't clean of paid posts<\/a>, either, just not as dirty.<\/p>\n<p>Counter-marketing can be effective, but Bing is more likely to make a love triangle than woo away Google searchers. Google US search share was 66.7 percent in December, according to comScore, -- 16.3 percent for Bing, or 28.5 percent when combined with Yahoo, which results Microsoft serve.<\/p>\n<p>This Valentine's Day Microsoft can more likely expect lovers using Bing <i>and<\/i> Google.<\/p>\n<p>Can you say m\u00e9nage \u00e0 trois?<\/p>\n<p><strong>Photo Credit:<\/strong>\u00a0<a id=\"portfolio_link\" href=\"http:\/\/www.shutterstock.com\/gallery-180778p1.html\" >JoeyBear<\/a>\/<a href=\"http:\/\/www.shutterstock.com\/\" >Shutterstock<\/a> <\/p>\n<div class=\"feedflare\">\n<a href=\"http:\/\/feeds.betanews.com\/~ff\/bn?a=7o0z3HCFKBY:TKNPR3ba918:qj6IDK7rITs\"><img src=\"http:\/\/feeds.feedburner.com\/~ff\/bn?d=qj6IDK7rITs\" border=\"0\"><\/img><\/a> <a href=\"http:\/\/feeds.betanews.com\/~ff\/bn?a=7o0z3HCFKBY:TKNPR3ba918:yIl2AUoC8zA\"><img src=\"http:\/\/feeds.feedburner.com\/~ff\/bn?d=yIl2AUoC8zA\" border=\"0\"><\/img><\/a>\n<\/div><img src=\"http:\/\/feeds.feedburner.com\/~r\/bn\/~4\/7o0z3HCFKBY\" height=\"1\" width=\"1\"\/>","protected":false},"excerpt":{"rendered":"<p>For Valentine&#8217;s Day, Microsoft shoots Cupid&#8217;s arrow elsewhere. Rather than promote the relationship you have, the company cajoles you to seek new love. The marketing campaign deliciously delights. C`mon, who promotes breakups for V Day? &#8220;This year Bing is challenging people to reconsider their search habit and break up with Google&#8221;, Microsoft suggests in a [&hellip;]<\/p>\n","protected":false},"author":288,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"advanced_seo_description":"","jetpack_seo_html_title":"","jetpack_seo_noindex":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[4821],"tags":[],"class_list":["post-737162","post","type-post","status-publish","format-standard","hentry","category-news"],"jetpack_featured_media_url":"","jetpack_shortlink":"https:\/\/wp.me\/p9NivD-35LI","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/mereja.com\/index\/wp-json\/wp\/v2\/posts\/737162","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mereja.com\/index\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mereja.com\/index\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mereja.com\/index\/wp-json\/wp\/v2\/users\/288"}],"replies":[{"embeddable":true,"href":"https:\/\/mereja.com\/index\/wp-json\/wp\/v2\/comments?post=737162"}],"version-history":[{"count":0,"href":"https:\/\/mereja.com\/index\/wp-json\/wp\/v2\/posts\/737162\/revisions"}],"wp:attachment":[{"href":"https:\/\/mereja.com\/index\/wp-json\/wp\/v2\/media?parent=737162"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mereja.com\/index\/wp-json\/wp\/v2\/categories?post=737162"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mereja.com\/index\/wp-json\/wp\/v2\/tags?post=737162"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}