read more<\/a>)<\/p>\n","protected":false},"excerpt":{"rendered":"The US branch of German manufacturer Volkswagen announced yesterday it has appointed a new Customer Relationship Management agency of record, taking over activities previously handled by Crispin Porter + Bogusky and Euro RSCG Worldwide. The new agency, Draftfcb will have full CRM responsibility for the Volkswagen brand and products in the US. \u00a0 Volkswagen plans […]<\/p>\n","protected":false},"author":3481,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"advanced_seo_description":"","jetpack_seo_html_title":"","jetpack_seo_noindex":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[4821],"tags":[],"class_list":["post-667969","post","type-post","status-publish","format-standard","hentry","category-news"],"jetpack_featured_media_url":"","jetpack_shortlink":"https:\/\/wp.me\/p9NivD-2NLH","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/mereja.com\/index\/wp-json\/wp\/v2\/posts\/667969","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mereja.com\/index\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mereja.com\/index\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mereja.com\/index\/wp-json\/wp\/v2\/users\/3481"}],"replies":[{"embeddable":true,"href":"https:\/\/mereja.com\/index\/wp-json\/wp\/v2\/comments?post=667969"}],"version-history":[{"count":0,"href":"https:\/\/mereja.com\/index\/wp-json\/wp\/v2\/posts\/667969\/revisions"}],"wp:attachment":[{"href":"https:\/\/mereja.com\/index\/wp-json\/wp\/v2\/media?parent=667969"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mereja.com\/index\/wp-json\/wp\/v2\/categories?post=667969"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mereja.com\/index\/wp-json\/wp\/v2\/tags?post=667969"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}
![](\"https:\/\/i0.wp.com\/www.autoevolution.com\/images\/news\/vw-us-names-new-crm-agency-of-record-17007-3.jpg?w=780\")
The US branch of German manufacturer Volkswagen announced yesterday it has appointed a new Customer Relationship Management agency of record, taking over activities previously handled by Crispin Porter + Bogusky and Euro RSCG Worldwide. The new agency, Draftfcb will have full CRM responsibility for the Volkswagen brand and products in the US. \u00a0<\/p>\n