![\"\"](\"https:\/\/i0.wp.com\/www.egmcartech.com\/wp-content\/uploads\/2009\/10\/sergio_marchionne_chrysler_wide_main.jpg?resize=563%2C327\")
<\/p>\n<\/p>\n
If the last couple of years weren’t crucial enough, Chrysler Group LLC’s new CEO Sergio Marchionne said yesterday that 2010 will be a very significant year to rebuild consumer confidence in the Auburn Hills automaker.<\/p>\n
“These things take time, but I think 2010 is the crucial year. We need to do most of that work (of restoring consumer confidence in Chrysler) in 2010,” Marchionne said.\u00a0”We started last year a piece at a time rebuilding the component elements of the brand equity.”<\/p>\n
<\/span><\/p>\n He said that new product offerings coming to the market in the second, third and fourth quarter will see a rebuilding of that equity in terms of actual sales.<\/p>\n Chrysler sales were down 35.9 percent in 2009, underperforming FoMoCo and General Motors.<\/p>\n – By: Stephen Calogera<\/em><\/p>\n Source: Automotive News<\/a> (Subscription Required)<\/p>\n If the last couple of years weren’t crucial enough, Chrysler Group LLC’s new CEO Sergio Marchionne said yesterday that 2010 will be a very significant year to rebuild consumer confidence in the Auburn Hills automaker. “These things take time, but I think 2010 is the crucial year. We need to do most of that work […]<\/p>\n","protected":false},"author":288,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"advanced_seo_description":"","jetpack_seo_html_title":"","jetpack_seo_noindex":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[4821],"tags":[],"class_list":["post-644581","post","type-post","status-publish","format-standard","hentry","category-news"],"jetpack_featured_media_url":"","jetpack_shortlink":"https:\/\/wp.me\/p9NivD-2HGt","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/mereja.com\/index\/wp-json\/wp\/v2\/posts\/644581","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mereja.com\/index\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mereja.com\/index\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mereja.com\/index\/wp-json\/wp\/v2\/users\/288"}],"replies":[{"embeddable":true,"href":"https:\/\/mereja.com\/index\/wp-json\/wp\/v2\/comments?post=644581"}],"version-history":[{"count":0,"href":"https:\/\/mereja.com\/index\/wp-json\/wp\/v2\/posts\/644581\/revisions"}],"wp:attachment":[{"href":"https:\/\/mereja.com\/index\/wp-json\/wp\/v2\/media?parent=644581"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mereja.com\/index\/wp-json\/wp\/v2\/categories?post=644581"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mereja.com\/index\/wp-json\/wp\/v2\/tags?post=644581"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}<\/img><\/a>
\n<\/img><\/a><\/p>\n
\n<\/img><\/a>
<\/img><\/a>
<\/img><\/a>
<\/img><\/a>
<\/img><\/a>\n<\/div>\n","protected":false},"excerpt":{"rendered":"